Pricing
$29 to $79 a month.Nothing to film.
Paper Route is a content employee for real-estate agents: every week it writes and renders finished carousels and reels about your listings and your local market, built on your brand. Plans run from $29 to $79 a month. You're on screen in two ways: film a take on your phone and we edit it professionally, or we make a hyperrealistic AI video of you talking to camera in your own cloned voice, with no filming.
Updated 3 November 2026
Starter
Show up on Instagram every week
$29per month
- 3 reels + 3 carousels a month
- Carousels that close on your name, brokerage and a DM ask that says why
- Reels with you on screen: film a take and we edit it, or we make a video of you
- Written from scratch for your market, never a template
- Ask for changes by text
No credit card required
Plus
Stay top of mind with buyers and sellers
$39per month
- Everything in Starter, plus:
- 4 reels + 4 carousels a month
- Just listed and just sold, posted as they happen
- All five formats
- Posts straight to your Instagram once you say yes
No credit card required
Pro
Be the agent everyone in town sees
$79per month
- Everything in Plus, plus:
- 8 reels + 8 carousels a month
- Your changes and requests go first
No credit card required
Cancel any time; your plan ends at the end of the billing month. No refunds for a started month, except where the law requires one. Your headshot, logo and listings stay private and are never used to train our models.
Every plan
What's included whichever plan you pick
- Every post is written from scratch for your market and built on your brand. You don't need to film a thing.
- A caption with every reel, written with the script — on every plan.
- Market update and educational reels and carousels, on every plan.
- Every factual claim mapped to its source; anything that can't be sourced is cut or softened before you see it.
- Up to 4 edits per post: edit any script on the website, or text the change you want.
- You review and approve every post before it goes anywhere.
What changes between the plans is how many posts (reels and carousels) you get each month, which of the five formats you can use: Starter covers market updates and educational reels, while Plus and Pro add listing, just-sold and open-house reels as they happen. The cards above say exactly what each plan includes.
Billing
How paying for it works
- Your first week is free and takes no card. Nothing is charged unless you pick a plan.
- Every plan is a monthly subscription at the price on its card.
- You can end your subscription at any time. It then runs to the end of the current billing month, and you keep making reels until it does.
- No refunds for a started month, except where the law requires one.
- On Pro, your changes and requests go first: a quicker response time to them.
Day one
What happens after you sign up
Create your account
Sign up with your email or your Google account. A mobile number is optional: add one to get your reels by text, or use the web chat. No card and no plan to pick yet: your first week is free. There's an optional coupon-code field if you have one.
Set up your market and brand
Your name, your metro and the tone you want are all that's required to continue. Brokerage, headshot, logo, brand colors, phone, contact email, website, specialties and your usual call to action are part of the same step.
Then the work starts arriving
Reels and carousels come as a weekly drop, or you can press Generate now. You read the script, edit the text or ask for a change, approve it, then post it to your connected Instagram by replying “yes”, or download the finished reel and its caption.
The full sequence, step by step, is on how it works.
FAQ
Questions about plans and billing
Anything else? support@trypaperroute.com
Coming from Roomvu? Read Paper Route vs Roomvu or the longer list of Roomvu alternatives for real-estate agents.
Choosing between services? Read done-for-you social media for real estate, compared, Paper Route vs Coffee & Contracts, or real estate social media marketing in 2026 for freelancers, agencies and doing it yourself.
Want to know who makes Paper Route? Read about Paper Route.
Wondering what other AI tools belong in the stack? Our guide to the 10 best AI tools for real estate agents covers the rest.
Start your free week and set up your brand.
Carousels and reels, built on your brand. Cancel any time.
